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The main myths about the promotion of the site (Part 2)

What is the promotion of the site (SEO, search engine optimization) — is to increase its attendance by a certain audience of users, which is achieved by indexing the site in search engines. Simply put — to certain queries and keywords in the search engines site was in the first position. In this article we will consider the main myths concerning the promotion of Internet sites.

* Keywords — a list of words / phrases that a person enters in the search engine to search for specific results and their queries.

Myth 1 | site promotion, the main myths

In fact, the promotion of sites is a Scam, nothing will give and a waste of money.

Destroying the myth: No, promotion of sites is not a Scam, well, at least the BOJ is not always the case. It all depends on how it is done and what you are promised. If the promotion of sites is carried out by the correct methods the result will be, the site will rise to higher positions in search engines. Although, some web Studio, SEO Studio, promise not quite real results, read more about it.

Myth 2 | site promotion, the main myths

You can bring the site to the first position in the search engines for certain keywords with a guarantee of 100%

Destroy the myth: This is not true, website promotion is not magic! The guarantee that the site will be promoted and brought to the first position, according to certain keywords — is unattainable. The maximum is the first page, and this is possible only if there is little competition for a certain key phrase.

For example, the site of a company that sells and installs plastic Windows. At the request of “plastic Windows Lviv” Google gave me 273 000 results (as of 03.10. 2011). Let part of these results — Bulletin boards, but specific sites on this topic thousands. And what will happen when some part of them, let 1000 successful companies use the service “promotion of the site” and each promise to bring the site at the request of “plastic Windows Lviv” in the first place? The first place in Google is one, and on the first page there are only 10 positions, and the first place was promised by 1000 companies. It is clear that most of them are corny cheated, so 100% guarantee and raskrutka site things are not compatible.

Myth 3 | site promotion, the main myths

The process of “website promotion” does not require much time

Destroy the myth: in General, the promotion of the site can last from several months to a year, depending on its subject and the level of competition in this area, as well as the expected position in the search engines. There is a principle — the longer and better is the process of website promotion — the more reliable the site will be fixed in the leading positions.

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