1. Serif fonts
For a time, sans-serif fonts dominated the web typography world. Such beautiful fonts as Maven Pro, Futura and Helvetica Neue were on our screens, they became “must have” for an ordinary designer. However, now serif fonts are coming back into fashion (not only in their standard form, but also in more fun, upgraded versions).
In our eyes in 2016, serif fonts gained popularity, more and more font designers began to develop modernized versions of serif fonts. Slab Tall X, Justus and Novello fonts have changed the very approach of using serif fonts in web design. Continue reading
Myth 4 | site promotion main myths
Maybe the promotion of a site is not expensive
Destroy the myth: website promotion is expensive, but if the competition on the subject of the site is great, the promotion of the site is very expensive. To understand how expensive, let me remind you that the leading sites in their industries, advertised on television — on the leading channels in Prime time, bought large-scale advertising campaigns across the country. For most sites, website promotion is limited to internal optimization of the site, writing unique content, and building links to the mass (the more sites have links to Your site, the higher its position in the search engines). The budget for this promotion of the site ranges from 200 to 400 green per month. Continue reading